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    <loc>https://www.quillandpine.com/blog/how-to-use-email-marketing-to-grow-your-small-business</loc>
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    <lastmod>2024-04-29</lastmod>
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      <image:title>Blog - How to Use Email Marketing to Grow Your Small Business - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Blog - How to Use Email Marketing to Grow Your Small Business - Here’s a great example of a website pop-up form from Ollie.</image:title>
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      <image:title>Blog - How to Use Email Marketing to Grow Your Small Business - Make it stand out</image:title>
      <image:caption>Nat Geo does an excellent job at writing catchy, urgent email subject lines.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Blog - How to Use Email Marketing to Grow Your Small Business - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Blog - How to Use Email Marketing to Grow Your Small Business - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/618c84fc6d304469356449a9/a2142d18-e7e6-4232-8525-fd729aaf705f/charlesdeluvio-4MRqV9gcUHQ-unsplash.jpg</image:loc>
      <image:title>Blog - How to Use Email Marketing to Grow Your Small Business - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Blog - How to Use Email Marketing to Grow Your Small Business - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Blog - How to Use Email Marketing to Grow Your Small Business - Here’s a unique lead magnet example from Ambitious Kitchen.</image:title>
    </image:image>
    <image:image>
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      <image:title>Blog - How to Use Email Marketing to Grow Your Small Business - Make it stand out</image:title>
      <image:caption>Caveat…test to make sure your personalization tag works! You don’t want this ^ email going out to customers.</image:caption>
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    <loc>https://www.quillandpine.com/blog/a-quick-start-guide-to-successful-email-marketing-campaigns</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-04-25</lastmod>
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      <image:title>Blog - A Quick-Start Guide to Successful Email Marketing Campaigns - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/618c84fc6d304469356449a9/9ba52afe-d9ce-438a-a162-2089164807a2/pexels-torsten-dettlaff-193003.jpg</image:loc>
      <image:title>Blog - A Quick-Start Guide to Successful Email Marketing Campaigns - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Blog - A Quick-Start Guide to Successful Email Marketing Campaigns - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Blog - A Quick-Start Guide to Successful Email Marketing Campaigns - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
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  <url>
    <loc>https://www.quillandpine.com/blog/pros-and-pitfalls-of-using-ai-in-marketing-content-creation</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-07-25</lastmod>
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      <image:title>Blog - Pros and Pitfalls of Using AI in Marketing Content Creation - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/618c84fc6d304469356449a9/ac8dd00b-3df0-4946-810c-9bc951cca2da/campaign-creators-OGOWDVLbMSc-unsplash.jpg</image:loc>
      <image:title>Blog - Pros and Pitfalls of Using AI in Marketing Content Creation - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/618c84fc6d304469356449a9/9787849c-4568-4145-a4de-cf65dfaef1aa/Screen+Shot+2023-07-20+at+3.17.16+PM.png</image:loc>
      <image:title>Blog - Pros and Pitfalls of Using AI in Marketing Content Creation - 2. Copy.ai</image:title>
      <image:caption>This platform can help you with copy creation or ideation for various types of short-form content, such as emails, blogs, and social media posts. All you need to do is give it some information about the type of copy you’re writing, your brand/product, the goals of the copy, and your desired tone. Once you’re done, it’ll generate a few options to look over, use, or save for later. You can choose from many templates for different copywriting projects, such as welcome emails, discount social media posts, case study overviews, or website pages. For instance, say you needed help generating copy for a welcome email. You can choose the welcome email template, fill it out with information about your product/service, its benefits, and other things your subscriber might want to know, and choose your tone. Then, once you enter all of this information (you can be as thorough or vague as you want), it’ll generate 3-4 options for you to review. If you don’t like these, you can have it create more. And if you particularly like one option, you can save or copy it to wherever you need to use it.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/618c84fc6d304469356449a9/09f1cedf-dc21-49bb-b3f9-1e7b1fb7d1ee/windows-w79mIrYKcK4-unsplash.jpg</image:loc>
      <image:title>Blog - Pros and Pitfalls of Using AI in Marketing Content Creation - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Blog - Pros and Pitfalls of Using AI in Marketing Content Creation - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/618c84fc6d304469356449a9/29e72455-51ba-45be-9dcc-556253afef9e/pexels-matheus-bertelli-16094040.jpg</image:loc>
      <image:title>Blog - Pros and Pitfalls of Using AI in Marketing Content Creation - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/618c84fc6d304469356449a9/5bd5cd51-9de0-427c-a4a9-928a72846c6c/Screen+Shot+2023-07-20+at+3.02.08+PM.png</image:loc>
      <image:title>Blog - Pros and Pitfalls of Using AI in Marketing Content Creation - 4. Surfer SEO</image:title>
      <image:caption>I use this tool in a couple of different ways: as a content idea generation tool and as a keyword tool. Surfer SEO is a content optimization tool that can help you generate more organic traffic and rank better on search engines. Once you choose your domain, niche, and target audience, it will generate top-ranking keywords and a content outline and check for plagiarism. You can choose to have the platform write the entire thing for you (which I don’t necessarily recommend) or simply use their detailed suggestions to write your own high-ranking piece instead. The Keyword Surfer Chrome Extension works directly inside my chosen search engine (Google for me) to display a list of keyword ideas based on my Google search, the percentage of overlap with the original keyword, and estimated monthly search volume for the U.S.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Blog - Pros and Pitfalls of Using AI in Marketing Content Creation - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.quillandpine.com/blog/top-digital-marketing-trends-2023</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-09-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/618c84fc6d304469356449a9/6f271ee3-e149-414a-876c-69f2e402886d/pexels-liza-summer-6347556.jpg</image:loc>
      <image:title>Blog - Top Small Business Digital Marketing Trends to Watch for in 2023 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/618c84fc6d304469356449a9/0492eb10-0219-431a-9184-7ac458007dcb/pexels-kindel-media-7688336+%281%29.jpg</image:loc>
      <image:title>Blog - Top Small Business Digital Marketing Trends to Watch for in 2023 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/618c84fc6d304469356449a9/e485f8ef-ea30-4b85-a027-88105c72a39c/1.png</image:loc>
      <image:title>Blog - Top Small Business Digital Marketing Trends to Watch for in 2023 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/618c84fc6d304469356449a9/d59a60e2-339d-40c7-9bb4-95b2aeb5a1b9/3.png</image:loc>
      <image:title>Blog - Top Small Business Digital Marketing Trends to Watch for in 2023 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/618c84fc6d304469356449a9/9bbbe25e-2621-4f7e-ac83-5e89944c0390/image-asset.jpeg</image:loc>
      <image:title>Blog - Top Small Business Digital Marketing Trends to Watch for in 2023 - Make it stand out</image:title>
      <image:caption>Supergoop! x Sunscoop summer collaboration</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/618c84fc6d304469356449a9/2dbfa565-de12-4019-9ffd-2b05f4d5a258/pexels-mikael-blomkvist-6476260.jpg</image:loc>
      <image:title>Blog - Top Small Business Digital Marketing Trends to Watch for in 2023 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/618c84fc6d304469356449a9/7ef3ae29-6cce-49aa-be6a-89df6f7b30c2/4.png</image:loc>
      <image:title>Blog - Top Small Business Digital Marketing Trends to Watch for in 2023 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/618c84fc6d304469356449a9/623a62f2-839d-4210-bf66-ff170e2ed525/Screen+Shot+2022-09-21+at+11.09.55+AM.png</image:loc>
      <image:title>Blog - Top Small Business Digital Marketing Trends to Watch for in 2023 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/618c84fc6d304469356449a9/5a44d1d7-1df5-432a-88d1-3e997b3fcbe0/Consumer-vs-marketers-stats.jpeg</image:loc>
      <image:title>Blog - Top Small Business Digital Marketing Trends to Watch for in 2023 - Make it stand out</image:title>
      <image:caption>Stackla survey finds that consumers and marketers disagree on the authenticity of branded content vs user-generated content. (Graphic: Business Wire)</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/618c84fc6d304469356449a9/d8bb9dcc-81e5-44cc-8e7b-5864f7f55d97/blake-wisz-Xn5FbEM9564-unsplash.jpg</image:loc>
      <image:title>Blog - Top Small Business Digital Marketing Trends to Watch for in 2023 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/618c84fc6d304469356449a9/093a4362-b61f-4182-8f2d-5c6a4bf94ada/Screen+Shot+2022-09-20+at+10.37.08+AM.png</image:loc>
      <image:title>Blog - Top Small Business Digital Marketing Trends to Watch for in 2023 - Make it stand out</image:title>
      <image:caption>American Eagle uses user-generated content to create a community surrounding their fashion brand.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/618c84fc6d304469356449a9/e1ca3bf0-a13e-4bb0-8e5b-140a9da135fa/pexels-blue-bird-7243156.jpg</image:loc>
      <image:title>Blog - Top Small Business Digital Marketing Trends to Watch for in 2023 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Blog - Top Small Business Digital Marketing Trends to Watch for in 2023 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Blog - Top Small Business Digital Marketing Trends to Watch for in 2023 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/618c84fc6d304469356449a9/0502685a-a034-4267-b507-750e0d696cb5/samantha-gades-fIHozNWfcvs-unsplash.jpg</image:loc>
      <image:title>Blog - Top Small Business Digital Marketing Trends to Watch for in 2023 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/618c84fc6d304469356449a9/f91680ee-d252-491b-ae94-510bfc3608fb/image-asset.png</image:loc>
      <image:title>Blog - Top Small Business Digital Marketing Trends to Watch for in 2023 - Make it stand out</image:title>
      <image:caption>Netflix’s Bridgerton Experience</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/618c84fc6d304469356449a9/12123f08-47ef-4ebd-9b3e-3b9ee42a1d98/pexels-cottonbro-5053740.jpg</image:loc>
      <image:title>Blog - Top Small Business Digital Marketing Trends to Watch for in 2023 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.quillandpine.com/blog/why-pinterest-needs-to-be-a-part-of-your-content-strategy</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-09-20</lastmod>
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      <image:title>Blog - Why Pinterest Needs to Be a Part of Your Content Strategy - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/618c84fc6d304469356449a9/1656007137983-4YVTOWKHNXR32NUUXTEI/image-asset.jpeg</image:loc>
      <image:title>Blog - Why Pinterest Needs to Be a Part of Your Content Strategy - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/618c84fc6d304469356449a9/d6682833-93fc-4409-9183-903a24b47a0c/image-asset.jpeg</image:loc>
      <image:title>Blog - Why Pinterest Needs to Be a Part of Your Content Strategy - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/618c84fc6d304469356449a9/03b488d1-785d-4a62-b900-830a8debff25/image-asset.jpeg</image:loc>
      <image:title>Blog - Why Pinterest Needs to Be a Part of Your Content Strategy - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/618c84fc6d304469356449a9/367a2d25-9555-478f-89f8-74b368b178ff/image-asset.jpeg</image:loc>
      <image:title>Blog - Why Pinterest Needs to Be a Part of Your Content Strategy - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/618c84fc6d304469356449a9/cb9ebde0-020d-42b0-92a8-33b19f9b71c3/image-asset.jpeg</image:loc>
      <image:title>Blog - Why Pinterest Needs to Be a Part of Your Content Strategy - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Blog - Why Pinterest Needs to Be a Part of Your Content Strategy - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Blog - Evergreen Content: What it is and How to Write it - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/618c84fc6d304469356449a9/ff6f5888-6091-42ab-a126-7d35494bd101/Screen+Shot+2022-03-22+at+12.40.23+PM.png</image:loc>
      <image:title>Blog - Evergreen Content: What it is and How to Write it - Make it stand out</image:title>
      <image:caption>“Content marketing” is an example of a keyword with a positive trend.</image:caption>
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    <image:image>
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      <image:title>Blog - Evergreen Content: What it is and How to Write it - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <image:image>
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      <image:title>Blog - Evergreen Content: What it is and How to Write it - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Blog - Evergreen Content: What it is and How to Write it - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <image:image>
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      <image:caption>“Halloween costumes” is an example of a keyword that has a seasonal trend.</image:caption>
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      <image:title>Blog - 10 Best Ways to Repurpose Your Blog Content - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <image:image>
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      <image:title>Blog - 10 Best Ways to Repurpose Your Blog Content - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Blog - 10 Best Ways to Repurpose Your Blog Content - Your evergreen content is the “hub” that connects everything, while the “spokes” are related, supporting blog posts spiraling outwards.</image:title>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Blog posts - Pea and goat cheese crostini</image:title>
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      <image:title>About - Hi, I’m Zoe, your resident marketing expert.</image:title>
      <image:caption>Nice to meet you…I’m glad you’re here! My passion for digital marketing started many years ago with writing and flourished during my time at the University of Oregon. I earned my Bachelor’s degree in Marketing and Entrepreneurship, with a minor in Psychology during my time at the UO. I worked in the marketing industry for several years, growing my skills and nurturing my passion for all things marketing. My ultimate goal was to find a way for brands to connect with real people in more meaningful ways, so Quill &amp; Pine was born. ‘Quill’ is an homage to my early writing days in the cactus state of Arizona, while ‘Pine’ is representative of the creative inspiration I’ve found in the Pacific Northwest and the local small businesses that call it their home. This small business culture has captured my heart, and I haven’t looked back since. Allow me to make your small business digital marketing dreams come to life one blog, email, and article at a time.</image:caption>
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      <image:title>Past Work - Cold Brew Pak Article - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Past Work - Cold Brew Pak Article - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Past Work - Perfect Daily Grind x Santos Article - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Past Work - Perfect Daily Grind x Santos Article - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Past Work - Perfect Daily Grind x Santos Article - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Past Work - Perfect Daily Grind x Santos Article - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Past Work - Perfect Daily Grind x Santos Article - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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